Your dog and pony show

Who is it really for?

Have you invited them over?

What role will they play once they are here?

Why should they tell others?

How will whatever you deliver be most useful for them?

Of course, you guessed right that this isn’t about ponies or dogs. Every project, business, organisation has elements of that show.

The efforts will be incredible. The result will be based on who you play with, and for.

We can always choose those.